With the recent rise in popularity for metaverse-related items, an upcoming auction hosted by Sotheby’s will offer buyers not one but two options when purchasing their desired piece. The ring can be worn both inside and outside your virtual reality world - giving you ultimate flexibility with how it looks on any given day! Alongside some other great artists like Picasso or Salvador Dali, there is sure to be something that interests everyone at this year's event.

The “Art as Jewelry” auction will take place in September. This piece, a phygital (spanning both physical space and digital) ring designed by Francine Ballard from Metagolden, is one you don't want to miss!

New trends in investing are making it easier than ever to invest. Now you can also store your funds on a digital wallet or have actual pieces of artwork, all from one place.

"Digital assets have become as vital as physical assets for under-30 consumers," says Ballard. “Luxury is finally waking up to this fact. And this is where our brand is positioned."

The ring, dubbed the 'Ethereum Expedition,' has no published guide price as of yet. The purchaser of the one-of-one emerald and 18-karat gold ring will own it in both the virtual world and the physical world. They can, however, advertise the NFT or the physical ring separately later.

The Ethereum expedition ring is a fun way to get your mind off of all the serious news. The artist says it’s inspired by rocket launches, which typically last around sixteen hours but are cut short due to up-and-coming space programs like Elon Musk's SpaceX."

NFTs and Phygital Jewelry

Metagolden is an NFT-based platform that sells jewelry. The company aims to connect people with different levels of status and wealth through this new retail experience where scarcity plays into value assessment and provides opportunities for those who want more from their investments than just money alone.


Web3 is an exciting new way to invest in cryptocurrency, but many people don't know what it really means. They say their mission statement aims at "demystifying Web 3 and providing tangibility" by turning consumers into investors with this intangible investment opportunity that could become more valuable than gold or bonds ever were!

Metagolden is already selling its NFT-paired jewelry in the Metaverse. For example, you can buy their pieces from the ARTCADE @Fred Segal store or at CashLabs Gallery Crypto Valley, and there are also some available on OpenSea.

This is an intriguing proposition if amassing beautiful items is the way to financial freedom. The Sotheby's auction will take place between September 24th and October 4th.

Aug 28, 2022
Digital Lifestyle

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